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January 4, 2009
It doesn't look like Harbor Freight is going to stop mailing advertisements to their customers. I just got one that has some excellent coupons in it. HOWEVER, it says that if I want to continue receiving them I have to take the flyer to one of their stores and have the bar code in it scanned, or send an email to firstname.lastname@example.org, or visit their web site.
January 4, 2009
I'd heard rumors that Harbor Freight was going to stop honoring their coupons at the end of this month. So I stopped in and talked to someone at my local store. The rumors are not true. But, they are going to stop MAILING coupons to customers unless they're a member of their Inside Track Club, which costs $30/year. Unfortunately, there was a line behind me so I didn't have time to ask her if she meant they were going to stop mailing advertisements out completely, or if were just ending the coupons.
The coupons that I've received in the mail during the last year have been pretty worthless in my opinion. The same old things always seemed to be on sale, whether you needed a coupon for them or not. So I haven't been visiting their store as frequently as I used to.
I wouldn't be surprised to see them stop mailing advertisements out altogether, unless you're a member of the club. It's got to be costing them a lot of money, especially with the way postal rates have been increasing. That might be why they started putting ads in magazines about a year (which usually include a coupon good for 15 or 20% off one item). Those ads probably cost about the same, or less, than it does to MAIL advertisements to customers. They also have the advantage of being seen by many potential customers who weren't on their mailing list or who may not have visited one of their stores yet.
I think their Inside Track Club costs too much, especially since I don't know if it will be worth it. But I've decided to join to find out. Hopefully, I'll be able to use one of the 20% off coupons I found in magazines to save $6 on the membership fee.
BTW, I heard that HF had a flyer in today's Columbus Dispatch, so maybe we'll start seeing their ads in newspapers too.
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